Subway
Here, it’s all about the brand.
Green and yellow
Flashes of black
As staff move quickly to
Make subs
6 inch
Foot long
In the lunchtime rush
It’s all go, go, go.
Here, it’s all about the image.
New York subways
Map the walls
Alongside
Legends
Heroes
Iconics
Classics
Not names I would associate
With sandwiches
But to be fair I am not the target here
Too old by a country mile.
Here, it’s all about immediacy
Driven by technology
Attractive to young minds
Thumbs scroll over phones
To place orders
To make payments
To text their mate, who’s
Sat right next to them
Phones, phones, phones
As the Deliveroo driver
Double parks across the street
To pick up a meal deal
As ovens ping and
Cookies slide off trays and
A student picks and goes
No desire to sit in or
Wait a while.
Here, it’s all about speed and
It is busy.
A boy in a boiler suit
Made for a man
Jokes with his mate
He can’t decide what to order
There’s too much choice
He doesn’t know what he wants
He needs inspiration and
The counter guy offers him help
Bread style
Filling
Extra cheese
Drink and a cookie.
His mate ribs him
For getting double Jalapenos
But he doesn’t care.
Here, it’s all about the future
Contactless
A space in which a new generation move
Transactional
The model of a brave new world
Phone app ordering
Because this is what some people want
Safe
Easy
Quick
Convenient
Just because it’s not for me
Doesn’t make it wrong and
Judging by the queue at the door
They’re obviously doing something right.
I leave as another delivery
Heads out the door.
Boilersuit boy is making his way down the High Street
Back to college.
I’m sure he’ll be back tomorrow
Grateful for the help with his order.
Added to Archive
Saturday 29 January 2022
Experienced
Friday 1 January 2021
Location
52.50955154343553, -2.084596425451488